Portrait of Nicolò Gallio, marketing strategist and audience designer

About me

Since the beginning of my professional journey across the cultural and creative industries, I have taken on a range of hands-on roles in communications – from PR and media relations to writing and content management – before finding my sweet spot: strategy and training. I love strategic thinking because it allows me to anticipate challenges, simulate scenarios, and delve into people’s motivations, tastes and decision-making processes. When it comes to marketing and Audience Design, I work on films or on TV series across all genres: from horror to queer stories, from sci-fi to historical dramas. I am drawn to narratives that seek to make an impact on today’s society, and I love collaborating with creators who strive to make a difference.

Over the past couple of decades, I’ve worked with numerous marketing and communication agencies, brands, festivals, training labs, development initiatives, universities and public institutions across Europe and the UK.
What I bring to the table: curiosity, lateral thinking, and a collaborative mindset.
What I care about: meaningful stories, well-crafted narratives and purposeful collaborations. I love to cross-pollinate and transfer tools, insights, and methods from one industry to the other: I am a firm believer that there is a lot to learn if we look outside our bubble.

Nicolò Gallio Marketing Strategist & Audience Designer at FEST – New Directors New Films Festival.

What I care about

Emotional Connection

Helping filmmakers and artists reach the audiences that truly resonate with their stories, blending curiosity, empathy and precision to foster meaningful connections.

Stories that Matter

Envisioning a world where every story finds its relevant audience, empowering creators to connect, inspire and transform lives across screens and stages worldwide.

Strategy & Impact

Designing strategies that turn creativity into impact, ensuring every film, TV series or art project reaches the audience it deserves – with care and insight.

Art & Precision

Shaping a future where artistry meets audience insight, crafting experiences that honour the creator’s vision while touching hearts across the globe.